Covering the foundation is a permaculture principal that I’ve found also applies to growing a personal endeavor.
Sometimes the most powerful thing you can do at the beginning, is to cover everything to protect it from the influence of the atmosphere.
The scrutiny of others can be unforgiving, and since we share a collective consciousness, some of what belongs to them could infiltrate and disguise itself as our own assessment.
Resisting the urge to make a public declaration too early is an investment in long term success.